Am I making enough content?

The question of the hour

Welcome to issue #014 of Insideletter!

Each week, I share 2–3 behind-the-scenes insights from growing my travel newsletter. I also highlight the strategies I'm using to grow the newsletter, so you can apply them to grow yours too.

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Hey champ, what’s up?

I was thinking about how to grow my newsletter and what I could do differently.

And I discovered I am not even doing the main thing.

I AM NOT CREATING CONTENT.

I’ve talked about the new format in the 13th edition, but

Organic Magnet Daily

suggested the current format isn’t appealing to the thing we’re trying to achieve.

So, we might change the current format again.

Now, let me talk about the content.

I'm exploring a different segment of the digital nomad lifestyle. Traditionally, digital nomads are known for living on a budget. But there's a growing group of nomads who have the financial means to enjoy a more luxurious lifestyle. I'm specifically targeting this premium segment.

This approach allows me to align with high-end accommodations and travel companies. It open up opportunities to earn through affiliate partnerships or brand ambassadorships. It may be a different kind of targeting, but it's a strategic move to connect with the luxury side of remote living.

I’ve sent some invites to digital nomads, but I’m unable to get some guests in the podcast, sadly…

And I’m not travelling right now, so no video content either.

But I researched and concluded this.

I’ve chosen 3 content topics to talk about.

1. Luxury digital nomad lifestyle (Premium travel, visas, high-end stays)

2. Wealth + work (Remote income, money management, productivity)

3. Personal growth and mindset (Mental health, balance and freedom)

I know it’s a bit broad, but I want to stay open. We can niche down after a certain time.

Let’s do this.

Let me know if you liked the idea.

Follow me on IG.

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Current subscribers of Creator Nomads: 48 😭

30-day open rate: 28.26% 😎

CTR: 26.15% 🌚

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Insideletter update

The third week of batch 1 of the Insideletter cohort is going on. Interested in the 2nd batch? Comment “cohort” and we’ll talk.

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Current subscribers of Insideletter: 88 😓

30-day view: 795 🙈

30-day open rate: 19.30% 🤧

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Thanks for reading. See you soon.

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Quick links:

• Read my daily emails to learn how to monetise your email list.

• Check the email marketing podcast.

• Check my website

• You can always say hi to me on LinkedIn and X. I would love to see you there.

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If you enjoyed this read, the best compliment I could receive would be if you shared it with one person or restacked it.

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Oh, and you can of course join my chat and ask your questions directly.

Talk soon,

Anirban “working on content” Das.